In an effort to explain the value of my services, I sketched out this talking point in a client meeting the other day.
It’s an old standby that I learned on my first real design job and have used ever since. Usually, I just explain it verbally and end with, “you can have cheap and fast, but it won’t be good.”
The drawing was so much more successful and actually led to a great conversation. Hey, maybe there’s really something to this visual communication thing.